A Logo and Style Guide That Actually Represents Your Business
Your brand is more than a logo. It's the first impression, the lasting memory, and the trust signal that turns strangers into customers. We build brands that work.
What's Included in Your Package
One flat price. No surprises. No add-on fees. Here's exactly what you get.
Custom Logo Design
- Multiple initial concepts based on your questionnaire
- Unlimited revisions until it's perfect
- Full white and full black logo versions
- Transparent background PNG for versatile placement
- Multiple renditions: favicon, brand marks for merchandise, cover letter formats, and more
- Brand icon variations (primary, black, white)
- All file formats: SVG, PNG, JPG, PDF
- Full ownership and rights transfer
Comprehensive Brand Style Guide
- Logo variations documented with usage guidelines
- Brand icon suite (primary icon, full black, full white)
- Complete color palette with RGB, CMYK, and Hex values
- Typography selections: header and paragraph fonts with full character sets
- Clear rules for consistent brand application
- Delivered as a polished PDF document
Inside Your Brand Style Guide
A complete reference document that keeps your brand consistent everywhere it appears.
Logo Variations
- Full white version
- Full black version
- Usage guidelines
- Minimum sizing
Brand Icons
- Primary icon
- Full black icon
- Full white icon
- Favicon and brand marks
Color Palette
- RGB values
- CMYK values
- Hex codes
- Primary and supporting colors
Typography
- Header font selection
- Paragraph font selection
- Full character sets
- Font hierarchy
How It Works
A straightforward, questionnaire-driven process that ensures your brand reflects who you actually are.
Discovery Call
We hop on a quick call to learn about your business, your customers, and what you want your brand to say. No pressure, just conversation.
Brand Questionnaire
You complete our guided questionnaire covering your story, audience, competitors, and visual preferences. Your answers drive the entire design process.
Design + Revise
We create initial logo concepts and present them. You give feedback, we revise. Unlimited rounds until you love it.
Final Delivery
Once the logo is locked in, we build your complete style guide and deliver all files, all renditions, full ownership. Ready to use everywhere.
Your Answers Shape Your Brand
We don't guess. Before a single pixel is placed, you complete our brand questionnaire. It's the foundation of everything we design.
The questionnaire walks you through your business story, who your customers are, what makes you different, and the visual direction you're drawn to. It takes about 20-30 minutes and gives us everything we need to design a brand that feels like you.
Visual preference exploration — modern, classic, bold, minimal
Target audience definition so we design for your customers
Brand personality traits that guide every design decision
Competitor review so your brand stands apart
What a Professional Brand Does for Your Business
Builds Instant Trust
People judge your business in milliseconds. A polished, cohesive brand tells customers you're legitimate, established, and worth their money — before you say a word.
Creates Recognition
Consistent visual identity across your website, social media, signage, and print materials means people start recognizing you. Recognition breeds familiarity. Familiarity breeds trust.
Makes Marketing Easier
When you have defined colors, fonts, and logo variations, every piece of marketing becomes faster to create. No more guessing what looks right. The style guide answers it.
Commands Higher Prices
A professional brand signals quality. Businesses with strong branding consistently charge more because customers associate the polished presentation with premium service.
Attracts the Right Customers
Your brand is a filter. The right visual identity attracts your ideal customers and naturally repels the ones who aren't a good fit. That's a feature, not a bug.
Scales With You
Whether you're hiring employees, opening a second location, or launching new products, a documented style guide ensures your brand stays consistent as you grow.
One Price. No Surprises.
Everything listed above for one flat rate.
Unlimited revisions included
Frequently Asked Questions
What does unlimited revisions actually mean?
It means exactly what it says. We keep refining your logo and style guide until you love it. No revision caps, no extra charges. The $2,500+ price covers everything from first concept to final delivery. We're not done until you are.
How long does the process take?
Most projects are completed within 2-4 weeks. After you complete the brand questionnaire, we deliver initial concepts within 5-7 business days. From there, the timeline depends on how quickly you provide feedback on revisions. Some clients wrap up in 10 days, others take a month to get every detail perfect. Either way, the pricing is transparent.
What is the brand questionnaire?
It's a guided set of questions we send you before we start designing. It covers your business story, target audience, competitors, style preferences, color preferences, and the feeling you want your brand to evoke. This ensures we're designing based on your vision and business goals — not guessing. It typically takes 20-30 minutes to complete.
What file formats do I receive?
You receive your logo in every format you'll need: SVG (vector, infinitely scalable), PNG with transparent background, JPG for general use, and PDF. We provide full white versions, full black versions, and brand icon variations for different use cases.
Do I own the logo and brand assets?
Yes, 100%. Once the project is complete, full ownership and all rights transfer to you. You can use your logo and brand assets however you want, forever, with no licensing fees or restrictions.
What if I already have a logo but need a style guide?
We can work with your existing logo and build a comprehensive style guide around it — defining your colors, typography, spacing rules, and usage guidelines. If your existing logo needs a refresh to work within the new system, we'll handle that too. Same process.
What's included in the style guide?
Your style guide includes: logo variations (full white, full black), brand icons (primary icon, black icon, white icon), complete color palette with RGB, CMYK, and Hex values, and typography selections with header and paragraph fonts including full character sets. It's everything anyone needs to represent your brand correctly and consistently.
What are the multiple logo renditions?
Beyond your primary logo, we create multiple renditions for different contexts: a favicon for your website browser tab, brand marks sized for merchandise and apparel, versions formatted for cover letters and documents, social media profile sizes, and icon-only variations. Each rendition is optimized for its specific use case so your brand looks sharp everywhere.
Can I see examples of your past work?
Absolutely. We can share examples of logos and style guides we've created for other businesses during your consultation call. Each project is unique to the client, but seeing our range of styles helps you understand what's possible.
Ready to Build a Brand You're Proud Of?
Book a free call and let's talk about your business, your vision, and how we can turn it into a brand that works as hard as you do.
No commitment. No pressure. Just a conversation about your brand.